Facebook is a great way to market your products or services to people all over the world. Whether reaching out to older people in the U.S. or the younger people in Brazil, you are able to do it and then some. Use the tips here to build a successful Facebook marketing campaign no matter the audience.

Having a contest is a good way to glean fans. Offer users prizes and discounts in exchange for encouraging people to like your page. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.

Use custom tabs to make your Facebook page more efficient. You can easily organize the information available on your page so that fans can find it. For instance, if you have a contest going, a tab for that can be included.

Facebook ads can be a good investment. You can make it so that your ad is sent to certain kinds of people, like those that fall in your target market. You are also able to keep the ad within a particular budget, spending however much you want. You don’t have to make any commitments long-term, either. Whenever you would like to end your ad, you can.

You need to know when you should post about your products on your page. You can receive a great deal of attention when you post on other Facebook pages. You want this to be positive attention. Post on other pages if you have relevant or interesting information to add. Avoid spam at all costs.

There are many different ways to use Facebook in marketing, but you must find what works for you. You have learned some of the best strategies from this article. Start using them to market your business today